The number of people actively using the internet is growing rapidly. As blockchain technology advances, many of these users will likely branch out and adopt what is growing to be known as Web3 – the decentralised internet.
Quick summary of Web3 statistics
North America holds a 34% share of the global Web3 market
Cryptocurrency participation in Asia rose over 700% throughout 2020
Nearly 3.5 million people actively used decentralised finance (DeFi) in 2021
43% of people surveyed expect Web3 to be more heavily regulated than Web2
Approximately one-third of people surveyed in 2021 agreed that Web3 would provide an increase in job opportunities and access to educational resources
What is Web3?
Web3, also known as the decentralised web, refers to the next generation of the internet that is being built using blockchain technology. It aims to create a more democratised internet by removing the need for centralised intermediaries.
In Web3, users have more control over their data, digital identity and online interactions. Smart contracts, decentralised applications (dapps) and peer-to-peer (P2P) networks are used to enable trustless transactions and interactions.
The vision for Web3 is to create an open and transparent internet that is more resistant to censorship, surveillance and data breaches. It has the potential to transform many industries, including finance, healthcare and social media.
Web3 examples
Web3 is an all-encompassing term used to describe applications built using blockchain technology. Some examples of Web3 include:
DeFi: Blockchain technology and Web3 are best known for their applications in decentralised finance. Blockchains, like Ethereum, BNB Chain and Polkadot, allow developers to create dapps for various financial services, including lending, borrowing and trading.
Social media: Web3 is being used to create social media platforms such as Lens Protocol and Steemit that are more transparent and democratic than centralised alternatives.
Supply chain management: Platforms like Provenance and Viant use blockchain technology to track products from their origin to their final destination.
Decentralised cloud storage: Web3 can also be used to create storage platforms that are more secure and private than traditional cloud services. Examples include Storj, IPFS and Filecoin.
Gaming: Decentralised technologies are fast being adopted in the gaming and virtual reality industries. Play-to-earn games provide a way for users to earn coins or tokens by completing missions or playing against other competitors.
Metaverse: The metaverse is a term popularised by Meta (Facebook) CEO Mark Zuckerberg that refers to a virtual universe where users can engage in various digital experiences, socialise and conduct business. Although Meta was one of the first big businesses to enter the metaverse narrative, it has quickly been adopted by blockchain-based projects and the Web3 community.
Global distribution of Web3 users
As of 2022, North America has the strongest Web3 user base, accounting for 34% of users worldwide. Following North America is Europe, with 24% of global users, while the Asia-Pacific region comes in third with 18%. The remaining Web3 users are split between the Middle East and Africa with 14% and South America with 10%.
How many people use Web3?
In 2021, DeFi had a total of 3,450,000 users, while blockchain gaming was a close second with 2,364,576 active participants. NFTs and the metaverse were relatively new to the scene and had the lowest numbers of users, with 412,578 and 50,000, respectively.
Top 10 decentralised applications (dapps) by revenue
Cumulative revenue shows how profitable a dapp is over the course of a given period – the graph above shows revenue generated between March 2022 and March 2023.
Although many of the top 10 revenue-generating dapps have native tokens, including Convex (CVX), Lido (LDO) and Synthetix (SNX), others do not. In fact, the dapp that produced the largest revenue from March 2022 to March 2023 was OpenSea. OpenSea is the world's largest NFT marketplace built on the Ethereum blockchain. Its revenue is generated through the commissioned trading of digital art and collectibles. Many of these popular collections are worth thousands of dollars.
The fact that the crypto dapp generating the highest is an NFT marketplace demonstrates the popularity of digital collectibles and helps to solidify their place in the industry's future.
Market capitalisation – Web2 vs Web3
In 2021, the market capitalisation of Web2, gaming and esports was over US$15 trillion, dominating that of the Web3 metaverse, which was worth only US$3 billion.
What is the potential of Web3 and the metaverse?
Approximately one-third of all participant interviews in 2021 agreed that the Web3 metaverse has the potential to open doors, including increasing access to education and job opportunities and allowing users to connect better on a global scale.
Web3 facts 2022
Blockchain and Web3 technology are being used to build an increasing proportion – approximately 46% – of financial applications. However, as its popularity grows, consumers anticipate that Web3 will be subject to more stringent regulation than its traditional counterpart.
Number of online users (millions)
China, India and the US are the top 3 countries in terms of the global number of online users. By 2022, China is estimated to have over 1 billion users, India 932.23 million users and the US 307.34 million users. Other countries that rank high are Indonesia, Brazil, Russia and Japan.
Was this content helpful to you?
Thank you for your feedback!
To make sure you get accurate and helpful information, this guide has been edited by James Edwards as part of our fact-checking process.
Billy Endres was the cryptocurrency writer for Finder. He has a passion for Web3 and decentralisation technologies as well as cryptocurrencies. Billy’s background in software development helped open the door to the world of decentralised technologies, financial markets and technical writing. See full bio
Billy's expertise
Billy has written 15 Finder guides across topics including:
Web3 and decentralised technologies
Front-end development
Cryptocurrency futures trading and technical analysis
How likely would you be to recommend Finder to a friend or colleague?
0
1
2
3
4
5
6
7
8
9
10
Very UnlikelyExtremely Likely
Required
Thank you for your feedback.
Our goal is to create the best possible product, and your thoughts, ideas and suggestions play a major role in helping us identify opportunities to improve.
Important information about this website
Finder makes money from featured partners, but editorial opinions are our own.
Finder is one of Australia's leading comparison websites. We are committed to our readers and stand by our editorial principles
We try to take an open and transparent approach and provide a broad-based comparison service. However, you should be aware that while we are an independently owned service, our comparison service does not include all providers or all products available in the market.
Some product issuers may provide products or offer services through multiple brands, associated companies or different labeling arrangements. This can make it difficult for consumers to compare alternatives or identify the companies behind the products. However, we aim to provide information to enable consumers to understand these issues.
We make money by featuring products on our site. Compensation received from the providers featured on our site can influence which products we write about as well as where and how products appear on our page, but the order or placement of these products does not influence our assessment or opinions of them, nor is it an endorsement or recommendation for them.
Products marked as 'Top Pick', 'Promoted' or 'Advertisement' are prominently displayed either as a result of a commercial advertising arrangement or to highlight a particular product, provider or feature. Finder may receive remuneration from the Provider if you click on the related link, purchase or enquire about the product. Finder's decision to show a 'promoted' product is neither a recommendation that the product is appropriate for you nor an indication that the product is the best in its category. We encourage you to use the tools and information we provide to compare your options.
Where our site links to particular products or displays 'Go to site' buttons, we may receive a commission, referral fee or payment when you click on those buttons or apply for a product.
When products are grouped in a table or list, the order in which they are initially sorted may be influenced by a range of factors including price, fees and discounts; commercial partnerships; product features; and brand popularity. We provide tools so you can sort and filter these lists to highlight features that matter to you.
Please read our website terms of use and privacy policy for more information about our services and our approach to privacy.
We update our data regularly, but information can change between updates. Confirm details with the provider you're interested in before making a decision.