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How to buy Coles Group (COL) shares in Australia

Learn how to easily invest in Coles Group shares.

Coles Group Limited (ASX: COL) is a well-established Australian company founded in 1914. It operates a group of retail chains selling food and groceries through Coles Supermarkets and Coles Online and liquor and petrol through Coles Liquor and Coles Express. The brand includes a financial division and loyalty program called Flybuys. It was once owned by Wesfarmers but now operates as an independent public company since 2018.

How to buy shares in Coles Group

To buy shares listed in Australia such as Coles Group, you'll need to sign up to a broker with access to the ASX. Our table can help you compare share trading platforms and choose or you can see our list of the best share trading platforms in Australia. Then follow these steps.

  1. Open and fund your brokerage account.
    Complete an application with your personal and financial details, including your ID and tax file number. Fund your account with a bank transfer, PayPal or debit card.
  2. Search for Coles Group.
    Find the share by name or ticker symbol: COL. Research its history to confirm it's a solid investment against your financial goals.
  3. Purchase now or later.
    Buy today with a market order or use a limit order to delay your purchase until Coles Group reaches your desired price. Look into dollar-cost averaging to spread out your risk, which smooths out buying at consistent intervals and amounts.
  4. Decide on how many to buy.
    At today's price, weigh your budget against a diversified portfolio that can minimise risk through the market's ups and downs.
  5. Check on your investment.
    Congratulations, you own a part of Coles Group. Optimise your portfolio by tracking how your stock and the business performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights on directors and management that affect your stock.

Coles Group stock price (ASX:COL)

Use our graph to track the performance of COL stocks over time.

Coles Group shares at a glance

Information last updated 2024-09-28.
52-week range$14.2617 - $19.4
50-day moving average $18.4186
200-day moving average $16.9204
Target price$17.53
PE ratio 21.5714
Dividend yield $0.68 (3.53%)
Earnings per share (TTM) $0.84

Where to buy Coles Group shares

The value of your investments can fall as well as rise and you may get back less than you invested. Past performance is no indication of future results.
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Is it a good time to buy Coles Group stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. However, this is not a recommendation. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Coles Group price performance over time

Historical closes compared with the last close of A$17.81

1 week (2024-09-27) -1.71%
1 month (2024-09-04) -2.41%
3 months (2024-07-04) 4.15%
6 months (2024-04-04) 7.35%
1 year (2023-10-04) 16.56%
2 years (2022-10-04) 7.81%
3 years (2021-10-04) 5.14%
5 years (2019-10-04) 19.53%

Is Coles Group under- or over-valued?

Valuing Coles Group stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Coles Group's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Coles Group's P/E ratio

Coles Group's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 22x. In other words, Coles Group shares trade at around 22x recent earnings.

That's relatively low compared to, say, the P/E ratio for the ASX over the 12 months to December 2019 (32.14). The low P/E ratio could mean that investors are pessimistic about the outlook for the shares or simply that they're under-valued.

However, Coles Group's P/E ratio is best considered in relation to those of others within the grocery stores industry or those of similar companies.

Coles Group's EBITDA

Coles Group's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $2.6 billion (£1.3 billion).

The EBITDA is a measure of a Coles Group's overall financial performance and is widely used to measure stock profitability.

To put Coles Group's EBITDA into context you can compare it against that of similar companies.

Coles Group financials

Revenue TTM $43.7 billion
Operating margin TTM 4.55%
Gross profit TTM $10.6 billion
Return on assets TTM 6.44%
Return on equity TTM 32.35%
Profit margin 2.56%
Book value 2.71
Market capitalisation $24.3 billion

TTM: trailing 12 months

N/A

Coles Group share dividends

78%

Dividend payout ratio: 78.28% of net profits

Recently Coles Group has paid out, on average, around 78.28% of net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 3.53% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), Coles Group shareholders could enjoy a 3.53% return on their shares, in the form of dividend payments. In Coles Group's case, that would currently equate to about A$0.68 per share.

Coles Group's payout ratio would broadly be considered high, and as such this stock could appeal to those looking to generate an income. Bear in mind however that companies should normally also look to re-invest a decent amount of net profits to ensure future growth.

The latest dividend was paid out to all shareholders who bought their shares by 2 September 2024 (the "ex-dividend date").

Coles Group's dividend payout ratio is perhaps best considered in relation to those of similar companies.

Coles Group share price volatility

Over the last 12 months, Coles Group's shares have ranged in value from as little as $14.2617 up to $19.4. A popular way to gauge a stock's volatility is its "beta".

Beta measures a share's volatility in relation to the market. The market (AU average) beta is 1, while Coles Group's is 0.233. This would suggest that Coles Group's shares are less volatile than average (for this exchange).

To put Coles Group's beta into context you can compare it against those of similar companies.

Coles Group overview

Coles Group Limited operates as a retailer in Australia. It operates through Supermarkets and Liquor segments. The company operates various supermarkets, which offers fresh food, groceries, general merchandise, and liquor; and coles.com.au, which offers a choice of home delivery, including same-day, overnight drop and go services, and pick up from click and collect locations. Its Coles Financial Services provides insurance, credit cards, and personal loans to Australian families. The company is also involved in the retailing of liquor through its various stores under the Liquorland, First Choice Liquor Market, and Vintage Cellars brand names, as well as retail media services through its store network and online platforms. In addition, it operates as flybuys loyalty program. The company was formerly known as Coles Myer Ltd. and changed its name to Coles Group Limited. Coles Group Limited was founded in 1914 and is based in Hawthorn East, Australia.

Frequently asked questions

Disclaimer: This information should not be interpreted as an endorsement of futures, stocks, ETFs, CFDs, options or any specific provider, service or offering. It should not be relied upon as investment advice or construed as providing recommendations of any kind. Futures, stocks, ETFs and options trading involves substantial risk of loss and therefore are not appropriate for all investors. Trading CFDs comes with a higher risk of losing money rapidly due to leverage. Past performance is not an indication of future results. Consider your own circumstances, and obtain your own advice, before making any trades.

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