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Nike Inc is a footwear & accessories business with stocks listed in the US. Nike shares (NKE) are listed on the NYSE and all prices are listed in US Dollars. Its last market close was US$76.42 – a decrease of 0.68% over the previous week. Here's how to invest if you're based in Australia.
How to buy shares in Nike
- Compare share trading platforms. To buy shares in a company listed in the US from Australia you'll need to find a trading platform that offers access to US stock markets. Look for a platform with low brokerage and foreign exchange fees.
- Open and fund your brokerage account. Complete an application with your personal and financial details, which will typically include your ID and tax file number. Fund your account with a bank transfer, credit card or debit card.
- Search for Nike. Find the share by name or ticker symbol: NKE. Research its history to confirm it's a solid investment that matches your financial goals.
- Purchase now or later. Buy today with a market order or use a limit order to delay your purchase until Nike reaches your desired price. To spread out your risk, look into dollar-cost averaging, which smooths out buying using consistent intervals and amounts.
- Decide on how many to buy. At last close price of US$76.42, weigh your budget against a diversified portfolio that can minimise risk through the market's ups and downs. You may be able to buy a fractional share of Nike, depending on your broker.
- Check in on your investment. Congratulations, you own a part of Nike. Optimise your portfolio by tracking how your stock — and even the business — performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights.
Have Nike's shares ever split?
Nike's shares were split on a 2:1 basis on 23 December 2015. So if you had owned 1 share the day before the split, the next day you would own 2 shares. This wouldn't directly have changed the overall worth of your Nike shares – just the quantity. However, indirectly, the new 50% lower share price could have impacted the market appetite for Nike shares which in turn could have impacted Nike's share price.
Nike shares at a glance
Information last updated 2024-12-25.
| 52-week range | US$70.0706 - US$108.0937 |
|---|---|
| 50-day moving average | US$77.9428 |
| 200-day moving average | US$84.3368 |
| Target price | US$86.4797 |
| PE ratio | 23.7006 |
| Dividend yield | US$0 (2.08%) |
| Earnings per share (TTM) | US$3.24 |
Use the fields above to explore the returns from a historical investment. Please refer to the charts further up this page to see performance over 5 years, or other periods. Past performance doesn't indicate future results. Capital is at risk.
Nike price performance over time
Historical closes compared with the last close of $76.42
| 1 week (2024-12-19) | -0.88% |
|---|---|
| 1 month (2024-11-29) | -2.98% |
| 3 months (2024-09-27) | -14.56% |
| 6 months (2024-06-28) | 1.39% |
| 1 year (2023-12-29) | -29.61% |
|---|---|
| 2 years (2022-12-29) | -34.88% |
| 3 years (2021-12-29) | -54.72% |
| 5 years (2019-12-27) | -24.76% |
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The value of your investments can fall as well as rise and you may get back less than you invested. Past performance is no indication of future results.
Is it a good time to buy Nike stock?
The technical analysis gauge below displays real-time ratings for the timeframes you select. However, this is not a recommendation. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.
Is Nike under- or over-valued?
Valuing Nike stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Nike's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.
Nike's P/E ratio
Nike's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 24x. In other words, Nike shares trade at around 24x recent earnings.
That's relatively low compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The low P/E ratio could mean that investors are pessimistic about the outlook for the shares or simply that they're under-valued.
Nike's PEG ratio
Nike's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 4. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.
The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Nike's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.
Nike's EBITDA
Nike's EBITDA (earnings before interest, taxes, depreciation and amortisation) is US$7.2 billion (£5.7 billion).
The EBITDA is a measure of a Nike's overall financial performance and is widely used to measure stock profitability.
Nike share price volatility
Over the last 12 months, Nike's shares have ranged in value from as little as US$70.0706 up to US$108.0937. A popular way to gauge a stock's volatility is its "beta".
Beta measures a share's volatility in relation to the market. The market (NYSE average) beta is 1, while Nike's is 1.035. This would suggest that Nike's shares are a little bit more volatile than the average for this exchange and represent, relatively speaking, a slightly higher risk (but potentially also market-beating returns).
Nike financials
| Revenue TTM | US$50 billion |
|---|---|
| Operating margin TTM | 10.43% |
| Gross profit TTM | US$21.5 billion |
| Return on assets TTM | 10.65% |
| Return on equity TTM | 37.98% |
| Profit margin | 10.6% |
| Book value | 9.601 |
| Market capitalisation | US$114.3 billion |
| EBITDA | US$7.2 billion |
TTM: trailing 12 months
Nike share dividends
Dividend payout ratio: 33.56% of net profits
Recently Nike has paid out, on average, around 33.56% of net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 2.08% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), Nike shareholders could enjoy a 2.08% return on their shares, in the form of dividend payments. In Nike's case, that would currently equate to about $0 per share.
While Nike's payout ratio might seem fairly standard, it's worth remembering that Nike may be investing much of the rest of its net profits in future growth.
Nike's most recent dividend payout was on 1 January 2025. The latest dividend was paid out to all shareholders who bought their shares by 1 December 2024 (the "ex-dividend date").
Nike's environmental, social and governance track record
Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like Nike.
When it comes to ESG scores, lower is better, and lower scores are generally associated with lower risk for would-be investors.
Nike's total ESG risk score
Total ESG risk: 21.12
Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and Nike's overall score of 21.12 (as at 12/31/2018) is excellent – landing it in it in the 15th percentile of companies rated in the same sector.
ESG scores are increasingly used to estimate the level of risk a company like Nike is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).
Nike's environmental score
Environmental score: 5.55/100
Nike's environmental score of 5.55 puts it squarely in the 6th percentile of companies rated in the same sector. This could suggest that Nike is a leader in its sector terms of its environmental impact, and exposed to a lower level of risk.
Nike's social score
Social score: 9.56/100
Nike's social score of 9.56 puts it squarely in the 6th percentile of companies rated in the same sector. This could suggest that Nike is a leader in its sector when it comes to taking good care of its workforce and the communities it impacts.
Nike's governance score
Governance score: 13.01/100
Nike's governance score puts it squarely in the 6th percentile of companies rated in the same sector. That could suggest that Nike is a leader in its sector when it comes to responsible management and strategy, and exposed to a lower level of risk.
Nike's controversy score
Controversy score: 3/5
ESG scores also evaluate any incidences of controversy that a company has been involved in. Nike scored a 3 out of 5 for controversy – a middle-of-the-table result reflecting that Nike hasn't always managed to keep its nose clean.
Environmental, social, and governance (ESG) summary
Nike Inc was last rated for ESG on: 2019-01-01.
| Total ESG score | 21.12 |
|---|---|
| Total ESG percentile | 15.26 |
| Environmental score | 5.55 |
| Environmental score percentile | 6 |
| Social score | 9.56 |
| Social score percentile | 6 |
| Governance score | 13.01 |
| Governance score percentile | 6 |
| Level of controversy | 3 |
Nike overview
NIKE, Inc., together with its subsidiaries, engages in the design, development, marketing, and sale of athletic footwear, apparel, equipment, accessories, and services worldwide. The company provides athletic and casual footwear, apparel, and accessories under the NIKE, Jumpman, Converse, Chuck Taylor, All Star, One Star, Star Chevron, and Jack Purcell trademarks. It also sells a line of performance equipment and accessories comprising bags, sport balls, socks, eyewear, timepieces, digital devices, bats, gloves, protective equipment, and other equipment for sports activities under the NIKE brand; and various plastic products to other manufacturers. In addition, the company markets apparel with licensed college and professional team, and league logos, as well as sells sports apparel; licenses unaffiliated parties to manufacture and sell apparel, digital devices, and applications and other equipment for sports activities under NIKE-owned trademarks; and operates digital platforms, including fitness and activity apps; sport, fitness, and wellness content; and digital services and features in retail stores. It sells its products to footwear stores; sporting goods stores; athletic specialty stores; department stores; skate, tennis, and golf shops; and other retail accounts through NIKE-owned retail stores, digital platforms, independent distributors, licensees, and sales representatives. The company was founded in 1964 and is headquartered in Beaverton, Oregon.
Past developments
June 30: Nike shares fell as much as 4% in a day after the company's 4th quarter profit results were published. While it missed earnings estimates due to slowing demand for footware and higher inflation, revenue growth appeared strong, according to some analysts.
20 December 2022: Nike is expected to report earnings of 65 cents (53p) on revenue of $12.58 billion, (£10.34 billion). Cereal and packaged food maker General Mills is expected to report earnings of $1.06 (87p) on revenue of $5.18 billion (£4.26 billion).
22 December 2022: On Wednesday Nike shares surged as inventory challenges became less problematic and customer demand remained strong. Shares soared 15% on Wednesday as Nike shrugged off margin pressure allowing the company to focus on fixing its inventory business.
20 December 2022: Nike is expected to report earnings of 65 cents (53p) on revenue of $12.58 billion, (£10.34 billion). Cereal and packaged food maker General Mills is expected to report earnings of $1.06 (87p) on revenue of $5.18 billion (£4.26 billion).
22 December 2022: On Wednesday Nike shares surged as inventory challenges became less problematic and customer demand remained strong. Shares soared 15% on Wednesday as Nike shrugged off margin pressure allowing the company to focus on fixing its inventory business.
Nike in the news
Foot Locker Shares Fall After Retailer Cuts Full-Year Outlook
This Stock is the Dow’s Second Worst Performer. It Isn’t Getting Any Better.
Nike Stock Gets a New Buy Rating. Why On Is a Better Bet.
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