How to buy DeepSeek shares in Australia
DeepSeek is not a publicly-traded company, but you can buy shares in similar AI-related stocks, or swoop on stocks impacted by "the DeepSeek effect".
On 27 January, the humongous valuations of US tech companies involved with artificial intelligence (AI) took a huge hit, when it was reported that a previously-little-known AI app from China called DeepSeek had become the most-downloaded free app on the US App Store.
DeepSeek flipped the AI industry on its head by offering similar performance to ChatGPT and other leading AI programs despite a smaller budget and restricted access to the most advanced chips from the likes of Nvidia.
So how do I buy DeepSeek shares?
Unfortunately DeepSeek is not yet a publicly-traded company so you can't buy DeepSeek stocks or invest directly in the company.
However, the surge in popularity with the release of its supposedly cheap DeepSeek V3 large language model (LLM) has created investing opportunities nonetheless.
Below are some of the tech stocks that either dropped as a result of the DeepSeek launch and might now represent a good buying opportunity, or else might benefit from a scaling up of the AI arms race.
| Icon | Stock | Year-to-date performance | 1 year performance | Invest |
|---|---|---|---|---|
 | Tesla Inc (TSLA) | 4.22% | 114.33% | |
 | Netflix Inc (NFLX) | 9.17% | 77.12% | |
 | Broadcom Inc (AVGO) | 3.62% | 91.02% | |
 | Servicenow Inc (NOW) | 4.79% | 44.23% | |
 | Cisco Systems Inc (CSCO) | 4.99% | 20.25% | |
 | Meta Platforms Inc (META) | 9.80% | 65.95% | |
 | Salesforce Inc (CRM) | -0.72% | 19.84% | |
 | Oracle Corp (ORCL) | 8.95% | 59.81% | |
 | Amazon.Com Inc (AMZN) | 5.77% | 49.63% | |
 | IBM (IBM) | 1.34% | 21.45% | |
 | Alibaba Grp-Adr (BABA) | 5.63% | 18.55% | |
 | Nvidia Corp (NVDA) | 4.87% | 128.74% | |
 | Alphabet Inc-Cl A (GOOGL) | 5.01% | 33.42% | |
 | Accenture Plc-Cl A (ACN) | 2.64% | -2.68% | |
 | Tencent Holdings Ltd (700 HK) | -4.84% | 37.68% | |
 | Microsoft Corp (MSFT) | 4.35% | 9.83% | |
 | Apple Inc (AAPL) | -10.50% | 14.12% | |
 | Siemens Ag-Reg (SIE GR) | 10.61% | 24.96% | |
 | Qualcomm Inc (QCOM) | 11.03% | 9.21% | |
 | Adobe Inc (ADBE) | -2.67% | -29.25% |
*Performance accurate as of market close on January 27, 2025
How to invest in DeepSeek related stocks
- Open a share trading platform. If you don't have one already, the first step in investing in one of these stocks is to open a share trading account. Choose a platform that suits your needs, whether it's one with robust research tools, low fees, or a user-friendly interface.
- Fund your account. Once your account is set up, deposit funds. You can do that via a bank transfer, debit card, or any other means allowed by your platform.
- Research and choose your "DeepSeek effect" stocks. Research the best stocks (or funds) for your portfolio, and then search for them on your trading platform by company name or ticker symbol.
- Buy shares. Once you've found the stock(s), select the amount you want to invest and create an order to buy shares. And just like that, you're now officially an investor in the AI sector.
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What is DeepSeek?
DeepSeek is a Chinese AI firm that uses open source technology to create its LLM (ChatGPT is an example of another popular LLM). Open source just means that the coding and programming can be viewed by anyone, inlcuding developers and researchers – which helps to add a level of transparency.
The reason DeepSeek has been hitting the headlines and growing in popularity is because its latest LLM DeepSeek V3 has deemed to be comparable to ChatGPT in terms of performance. But, what's so interesting is that it has supposedley been created at a fraction of the cost, being trained for roughly $6 million (whereas ChatGPT cost upwards of $100 million).
How will DeepSeek impact the stock market?
While you can't buy shares in DeepSeek or OpenAI, the latest twist in the AI arms race is likely to have a prolonged impact on the stock market. Companies and stocks linked with any part of the AI ecosystem and supply chain could see periods of volatility as these firms battle it out.
It's early days for DeepSeek and it's hard to gauge how successful the firm will be, but it goes to show that the stock market is very sensitive at the moment and it could be a sign that we may get some dips and possible buying opportunities over the coming months and years.
Disclaimer: This information should not be interpreted as an endorsement of futures, stocks, ETFs, options or any specific provider, service or offering. It should not be relied upon as investment advice or construed as providing recommendations of any kind. Futures, stocks, ETFs and options trading involve substantial risk of loss and therefore are not appropriate for all investors. Past performance is not an indication of future results. Consider your own circumstances and obtain your own advice before making any trades.
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